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Facebook in another controvercy over unfair privacy Rules

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The most popular social media ,Facebook is currently another controversy over its application of privacy policy which appears to favour business partners at the detriment of teeming global users.

For years, it appears Facebook gave some of the world’s largest technology companies more intrusive access to users’ personal data than it has disclosed. This effectively exempted those business partners from its usual privacy rules, according to internal records and interviews conducted by The New York Times.

The newspaper concluded after gleaning hundreds of pages of Facebook documents generated in 2017 by the company’s internal system for tracking partnerships.

The records are also underscores by how personal data has become the most prized commodity of the digital age, traded on a vast scale by some of the most powerful companies in Silicon Valley.

Facebook users connect with friends across different devices and websites. But Facebook also assumed extraordinary power over the personal information of its 2.2 billion users — control it has wielded with little transparency or outside oversight.

The revelation records showed that Facebook allowed Microsoft’s Bing search engine to see the names of virtually all Facebook users’ friends without consent, and gave Netflix and Spotify the ability to read Facebook users’ private messages.

They further revealed that facebook permitted Amazon to obtain users’ names and contact information through their friends.

It also reportedly let Yahoo view streams of friends’ posts as recently as this summer, despite public statements that it had stopped that type of sharing years earlier.

The documents, as well as interviews with about 50 former employees of Facebook and its corporate partners, reveal that Facebook allowed certain companies access to data despite those protections.

This also raises questions about whether Facebook ran afoul of a 2011 consent agreement with the Federal Trade Commission that barred the social network from sharing user data without explicit permission.

The records also showed that their applications sought the data of hundreds of millions of people a month. The deals, the oldest of which date to 2010, were all active in 2017. Some were still in effect this year.

Although Facebook denied this in an interview, Steve Satterfield, Facebook’s director of privacy and public policy, said none of the partnerships violated users’ privacy or the F.T.C. agreement.

The contracts, he said, required the companies to abide by Facebook policies.

“We know we’ve got work to do to regain people’s trust,” Mr Satterfield said, while acknowledging missteps of the company over the past year. “Protecting people’s information requires stronger teams, better technology and clearer policies, and that’s where we’ve been focused for most of 2018.”

He said that the partnerships were “one area of focus” and that Facebook was in the process of winding many of them down.

With most of the partnerships, Mr Satterfield said, the F.T.C. agreement did not require the social network to secure users’ consent before sharing data because Facebook considered the partners extensions of itself — service providers that allowed users to interact with their Facebook friends.

The partners were ‘prohibited’ from using the personal information for other purposes, he said. “Facebook’s partners don’t get to ignore people’s privacy settings.”

BlazeNewz Disclaimer

The information contained in this post is for general information purposes only. Opinion articles, comments are solely the responsibility of the author and does not necessarily reflect the views of BlazeNewz while we endeavour to keep the information accurate with objectivity as we adhere to global practice of journalism. Read our full Disclaimer.

Hammed Tajudeen is the editor in-chief of Blaze News, holds Higher National Diploma(HND) in Mass Communication, graduated from Osun State Polytechnic, Iree.

19 Comments

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